Rapidly growing Ropo Capital has unified its brand in Finland, Sweden and Norway. The company has accelerated its Nordic expansion through acquisitions and is now finalizing its one brand strategy by merging the latest acquisition, BAHS Kapital AS in Norway, under the Ropo Capital brand.
Credit management and debt collection company BAHS Kapital joined the Ropo Capital Group via acquisition in March 2021. From 26 August onwards, the company is operating under the name Ropo Capital and the rebranding will be complete by September.
The name change is part of Ropo’s brand strategy, in which all the Group’s acquired businesses are brought under a single Ropo Capital brand name and identity to support growth. The goal is to grow into the leading provider of invoice lifecycle management in the Nordic countries.
“We compete on the Nordic markets with a unique solution that automates the entire invoicing process from invoice delivery to payment monitoring and debt collection. We believe that a single brand best supports our growth strategy and strengthens our market position”, says Rickard Westlund, CEO of Ropo Capital.
Ropo Capital is the market leader in invoice and credit management in Finland and covers the entire value chain for accounts receivables. We are pioneers in technical solutions – our concept is based on the benefits of digitization and advanced automation. The company is headquartered in Kuopio, Finland, and employs approximately 400 finance and technology specialists in Sweden, Finland and Norway. Ropo Capital has over 10,000 customers, from small and medium-sized companies to the very largest. The goal is to become the leading supplier of services for the invoice life cycle in the Nordic region by 2023.